15+ years building production organizations for the world's most ambitious companies.
Apple's Services Product & Design organization needed dedicated production leadership for emerging technology initiatives across a 700+ person team spanning US and international offices. The team required specialized expertise in AI-assisted workflows and next-generation creative tools.
AI/ML Production • Emerging Technology • Large-Scale Team Leadership • Production Innovation • Creative Tool Development • Performance Management
R/GA SF was scaling rapidly to support Google partnership and multiple new business wins, but had no in-house content creation capability. The agency needed to build production infrastructure fast while maintaining quality and establishing culture in a 100+ person office.
Studio Building • Team Hiring & Development • P&L Management • Vendor Relationships • Production Workflows • Client Embedding • Leadership Team Collaboration
Edelman's Western Region offices (San Francisco, Seattle, Los Angeles) had minimal production capability, starting with just 2 producers in SF. The company needed to build production infrastructure to support major clients like Starbucks, HP, and Adobe across three markets while generating new revenue.
Business Planning • Multi-Office Operations • Team Scaling • Revenue Generation • Studio Design • Budget Management • Cross-Market Coordination
The agency needed internal capability for emerging platforms, creative technology innovation, and digital storytelling at a time when the industry was rapidly shifting. No R&D or innovation function existed, and the agency was losing pitches to competitors with stronger tech capabilities.
Innovation Leadership • Creative Technology • Team Building • New Business Development • Emerging Platforms • Interactive Prototyping • Agency Education • Award-Winning Production
15+ years of production across tech, gaming, lifestyle, and consumer brands